Micrometrics’ EL8 platform takes on the bulk of hotel guest communication—answering questions, handling routine requests, and even surfacing upsell opportunities—so your staff can focus on the complex, high-touch moments that matter most. With its self-curating knowledge base, EL8 keeps information accurate and up to date automatically, saving time while ensuring guests always receive consistent answers. The result: happier guests, more efficient operations, and increased revenue.
For Micrometrics, this represents more than just a growth opportunity. It’s a chance to shape the future of guest engagement. We spoke with Artem Abramov, CEO of Micrometrics, to learn more.
Artem, what problem are you solving, and why is now the right moment to solve it?
Imagine a guest calling the front desk late at night, simply asking for extra towels. The call goes unanswered, and the guest ends the night disappointed. It is a small moment, yet it shows how easily service can fall short when hotel teams are stretched thin.
That’s the reality for most hotels today. With increasing costs, hotels are struggling to deliver great service, and the systems in place weren’t built for this kind of pressure.
That’s exactly why we created EL8. It is the AI layer designed specifically for hotels. Rather than replacing hotel staff, it gives them the support they need. EL8 takes care of the repetitive calls and messages, captures every request with precision, and instantly directs it to the right team member. Staff are freed to give their full attention to the guest in front of them, knowing that nothing is ever overlooked.
The moment is critical. As labor costs rise, each missed request is not just lost revenue – it’s a missed chance to delight a guest. With EL8, hotels can finally unite what once felt impossible: flawless service without the added labor.
How do you see your solution changing the way enterprises or customers operate?
Today, most hotel operators try to solve the problem by adding labor – hiring more staff, extending hours, and accepting higher costs.
With EL8, hotels can shift from a people-only model to a hybrid workforce where AI agents handle repetitive tasks and staff focus on meaningful, guest-facing moments. The result: no missed calls, faster resolutions, and consistent service across every department.
For guests, that means instant, effortless service. For hotel teams, it means less stress and wasted time. And for ownership groups, it translates into lower operating costs, stronger guest satisfaction, and improved profitability at scale.
How does working within the Mitel Unified Communications Accelerator open up new opportunities for Micrometrics?
The Accelerator gives us the opportunity to collaborate directly with the leading telephony provider in hospitality. For hotel clients, it means fast, seamless deployment that leverages their existing Mitel systems without costly overhauls or operational disruption. For Mitel partners and resellers, it means offering cutting-edge technology that solves critical challenges, enhances efficiency, and shifts telephony from a cost center into a new source of profitability for hotels.
In what ways do you see your solution complementing or extending Mitel’s technology?
For decades, Mitel has set the industry standard for reliable call connections in hotels of every size. EL8 builds on that foundation by not only ensuring calls are answered, but by transforming guest requests into action.
Instead of a request being missed or written down on paper, our platform integrates directly with the systems hotels already use, so every call triggers a real-time workflow and nothing slips through the cracks.
Additionally, beyond call handling, EL8 extends Mitel’s telephony into broader guest journeys by connecting voice interactions with SMS, chat, and even in-room devices. That continuity means guests don’t have to repeat themselves, and hotel staff always have the full picture of every interaction.
What’s your long-term vision for the company and the impact you want to have?
We believe great service should feel effortless. Whether it is a late-night towel request, a check-in after a long flight, or a dinner reservation, the experience should be smooth, personal, and immediate, even if AI is quietly powering it behind the scenes.
Our vision is for EL8 to become the AI backbone of hospitality while preserving the human touch that turns an ordinary stay into an exceptional one.
Thank you, Artem. To wrap things up – what does success in this program look like for you?
Success for us is about proof and scale. First, demonstrating measurable impact: no missed calls, faster responses, lower costs, and happier guests. Then, leveraging the Mitel UC Accelerator to take that proof global by activating reseller channels, expanding internationally, and positioning EL8 as the go-to AI backbone for hotel operations.
Hospitality innovation isn’t just about technology – it’s about the moments it creates. By integrating with Mitel systems through the Mitel UC Accelerator, we have the opportunity to deliver those moments consistently, for every guest, in hotels around the world.
To learn more about Micrometrics, visit micrometrics.com.