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Home Blog Bookmark it: 7 books for startup founders to cozy up with this winter

Bookmark it: 7 books for startup founders to cozy up with this winter

Founders are on a learning journey, and what better way to learn than from the stories of others? We’ve put together a reading list as we head into the cozy months. If you’re looking for…

Founders are on a learning journey, and what better way to learn than from the stories of others? We’ve put together a reading list as we head into the cozy months. If you’re looking for your next read, look no further!

Here’s the list:

📕 The Cold Start Problem: How to Start and Scale Network Effects, Andrew Chen

In this book, Chen explores the challenges and strategies associated with scaling a product or platform that relies on network effects. He delves into the “cold start” phase, where a new product struggles to attract users and build a critical mass. Chen offers insights and actionable advice on how to overcome this challenge by leveraging network effects effectively, fostering user engagement, and ultimately achieving sustainable growth in today’s competitive tech landscape. The book serves as a valuable resource for entrepreneurs, product managers, and anyone interested in understanding the dynamics of scaling network-driven businesses.

📕 Eat, Sleep, Innovate: How to Make Creativity an Everyday Habit Inside Your Organization, Scott D. Anthony, Paul Cobban, Natalie Painchaud, Andy Parker

This book provides a practical guide for organizations looking to foster a culture of innovation. It offers insights and strategies on how to make creativity a routine part of daily operations, empowering employees at all levels to contribute to innovation. Drawing on real-world examples and case studies, the authors provide actionable advice on transforming traditional business practices and mindset to encourage innovation and adaptability. “Eat, Sleep, Innovate” is a valuable resource for leaders and teams seeking to drive innovation and stay competitive in today’s rapidly evolving business landscape.

📕 The Lean Startup, Eric Ries

“The Lean Startup,” authored by Eric Ries, is a resource that introduces a systematic approach to building and growing successful startups. Ries advocates for a methodology that emphasizes continuous learning, rapid experimentation, and customer feedback to develop products and services efficiently. The book outlines key principles of lean startup methodology, including the build-measure-learn cycle, validated learning, and the importance of pivoting when necessary. Ries draws upon his own experiences as an entrepreneur to illustrate these concepts and provides actionable guidance for aspiring entrepreneurs and established companies looking to innovate and adapt in a fast-paced business environment. “The Lean Startup” has become a cornerstone in the field of entrepreneurship and innovation, offering invaluable insights for those striving to create sustainable and customer-centric businesses.


📕 Shoe Dog: A Memoir by the Creator of Nike, Phil Knight

“Shoe Dog: A Memoir by the Creator of Nike” is an autobiographical book written by Phil Knight, the co-founder and former CEO of Nike. In this memoir, Knight provides a candid and personal account of the journey he undertook in building one of the world’s most iconic and successful athletic footwear and apparel companies. He shares the challenges, triumphs, and pivotal moments that defined Nike’s growth, from its humble beginnings as Blue Ribbon Sports to its evolution into a global sports giant. “Shoe Dog” offers readers a behind-the-scenes look at the entrepreneurial spirit, determination, and innovation that drove the creation of a brand that has left an indelible mark on sports and popular culture. It’s a compelling narrative that inspires and educates, making it a must-read for those interested in business, entrepreneurship, and the power of perseverance.


📕 The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up Book by Bo Burlingham and Norm Brodsky

In this book, the authors share valuable insights into the entrepreneurial mindset and the practical skills required to succeed in the world of business. They draw on real-life experiences and case studies to illustrate how successful entrepreneurs adapt to various challenges and make crucial decisions.

The book emphasizes the importance of a street-smart approach to entrepreneurship, which involves practical problem-solving, resourcefulness, and the ability to handle unexpected obstacles. Burlingham and Brodsky provide actionable advice and strategies for entrepreneurs looking to cultivate these skills and navigate the complexities of starting and growing a business.

“The Knack” serves as a practical guide for aspiring and existing entrepreneurs, offering wisdom from seasoned business leaders who have learned how to thrive in the face of uncertainty and adversity.


📕 The 5 AM Club: by Robin Sharma 

“The 5 AM Club” is a self-help and personal development book written by Robin Sharma. In this book, Sharma presents a formula for personal transformation and success based on the idea of waking up at 5 AM every day. He argues that this early morning routine can lead to enhanced productivity, improved focus, and a more fulfilling life.

Sharma weaves a fictional narrative around a billionaire entrepreneur, an artist, and a personal trainer who come together to form the “5 AM Club.” He introduces readers to the concept of the “Victory Hour,” which is the first hour of the day dedicated to personal growth, exercise, and reflection.

Throughout the book, Sharma shares practical insights and tools to help readers develop their own morning routines and unlock their full potential. “The 5 AM Club” is aimed at individuals seeking to improve their habits, increase their productivity, and achieve greater success in both their personal and professional lives.


📕 The Power of Habit by Charles Duhigg

In this book, Duhigg explores the science of habit formation and how understanding and changing our habits can have a profound impact on our lives, both personally and professionally.

Duhigg delves into the neurological and psychological processes behind habits, explaining how they are formed, how they become ingrained in our daily routines, and how they can be modified or replaced. He provides numerous real-life examples and case studies to illustrate the concepts he presents.

The book introduces the habit loop, consisting of a cue, routine, and reward, which is at the core of habit formation. Duhigg also discusses the role of keystone habits—certain key habits that can trigger positive changes in other areas of our lives.

Throughout “The Power of Habit,” Duhigg offers practical insights and strategies for readers to identify, analyze, and modify their habits. Whether you’re interested in personal development, business improvement, or simply understanding the science of habit, this book provides valuable knowledge and tools for creating positive change in your life.


L-SPARK is the destination for Canada’s startup and tech ecosystem to learn, share, plan, execute, measure, adjust, scale and succeed. L-SPARK startup and corporate acceleration programs give companies exclusive access to leading edge technology and help build the foundation and metrics to raise capital, grow revenues, and reach global markets and partners. To date, L-SPARK alumni network of 100+ startups has raised funding totaling over $150M.

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